In order to improve your sales ability, you must understand that selling is made up of many parts. In other words, an effective overall picture – strong sales – will not be realized if salespeople don’t use strategy, planning, common sense and an attitude that says “This product is terrific.” Good salespeople also rely on sound judgment, diplomacy, creativity and … Continue reading
Personal or group networking is one of the best ways to promote yourself and your company. For many, it can be a fear-provoking experience, as walking into a room full of strangers can seem intimidating. Take comfort in the knowledge that many other networkers also share this fear.
Many times part of the fear surrounding networking involves letting your imagination … Continue reading
Preparing for a speech can be a daunting experience. Preparing for a speech can be a daunting experience.
One way to improve the control of your presentation is to make effective use of your presentation aids. Your lectern should hold your text, not support your body, and your microphone should help your audience hear, not blast them with irritating feedback.… Continue reading
Choosing the right name for your business is as important as customer service and product quality. A big part of company image is a good name. When choosing a name, keep in mind that the name should not only describe what your company is but also be a promotional tool.
For instance, how would you feel about dating at a … Continue reading
Effective marketing of your company’s products or services is an unquestionable must. Whether you are a major corporation or a very small business, you need to market.
What exactly is marketing? It is more than just a way to better sell your products or services. It is a complete method of maximizing your company’s exposure and increasing good will to … Continue reading